Surveys are essential for understanding customer and employee insights, yet crafting them effectively has traditionally required significant expertise.
Today, however, advancements in AI have made this process easier than ever.
In this guide, we will explore an AI-powered form generator provided by involve.me. This innovative tool helps create user-friendly and personalized surveys that not only enhance completion rates but also improve the quality of the data collected. We will provide a series of prompts to help you effortlessly design effective surveys. Feel free to adapt these prompts to suit your needs. 😊
1. NPS Survey
Aim: To measure customer loyalty and predict business growth potential by assessing the likelihood of customers recommending your brand.
Target Audience: All customers, regardless of their engagement level or lifecycle stage.
Prompt:
"Design an NPS survey titled 'How Likely Are You to Recommend Us?' Start with the core NPS question on a 0-10 scale to gauge loyalty and likelihood of recommendation. Follow up with an open-ended question asking for the reason behind their score to gather qualitative insights. Conclude the survey with demographic questions (age, gender, location) to segment the data for deeper analysis. Ensure the survey is concise to encourage completion."
2. ENPS Survey
Aim: To assess employee satisfaction and advocacy by measuring their likelihood to recommend the workplace.
Target Audience: All employees within the organization.
Prompt:
"Create an eNPS survey titled 'Would You Recommend Our Workplace?' Begin with the essential eNPS question on a 0-10 scale to measure employee advocacy. Include follow-up open-ended questions asking for reasons behind their score and suggestions for improving the workplace. Add a section for anonymous feedback to encourage honest responses. Keep the survey short and respectful of the employee's time."
3. Customer Feedback Survey
Aim: To gather customer insights on their satisfaction and experiences with your product or service.
Target Audience: Customers who have recently purchased or interacted with your brand.
Prompt:
"Construct a customer feedback survey titled 'Your Experience, Your Voice.' Incorporate a mix of rating scale questions to assess satisfaction with product quality, customer service, and overall experience. Use multiple-choice questions for specific service aspects like ease of use and purchase process. Include open-ended questions for detailed feedback on what they enjoyed and what could be improved. End with a question about the likelihood of repeat business to gauge loyalty."
4. Cancellation Survey
Aim: To understand the reasons behind a customer's decision to cancel a service or subscription.
Target Audience: Customers who have cancelled their subscription or service.
Prompt:
"Generate a cancellation survey titled 'Help Us Learn from Your Experience.' Begin with a multiple-choice question to identify the main reason for cancellation (e.g., price, product/service dissatisfaction, competition). Follow with a scale question to rate the overall satisfaction with the product/service before cancellation. Include an open-ended section for additional comments on how the product/service could be improved. Offer an optional contact field for customers open to discussing their feedback in more detail."
5. Event Feedback Survey
Aim: To evaluate attendees' experiences and gather insights for future event planning.
Target Audience: Individuals who attended the specific event.
Prompt:
"Design an event feedback survey titled 'Your Thoughts on [Event Name].' Start with rating scale questions on different aspects of the event, such as content quality, speaker performance, and venue suitability. Include multiple-choice questions on the most and least valuable aspects of the event. Add open-ended questions for suggestions on future topics and improvements. Conclude with a Net Promoter Score question to measure the likelihood of attending future events."
6. 360 Employee Feedback Survey
Aim: To provide employees with comprehensive feedback on their performance from various perspectives.
Target Audience: Employees and their colleagues across all levels within the organization.
Prompt:
"Create a 360 employee feedback survey titled 'Comprehensive Performance Review.' Begin with scale questions on various performance areas like teamwork, leadership, and problem-solving skills. Include competency-based questions to assess specific skills relevant to the employee's role. Use open-ended questions for peers, subordinates, and managers to provide examples of the employee's strengths and areas for improvement. Ensure anonymity to encourage honest and constructive feedback."
7. Remote Work Feedback Survey
Aim: To understand the effectiveness and challenges of remote work arrangements from the employee perspective.
Target Audience: Employees working remotely.
Prompt:
"Develop a remote work feedback survey titled 'Your Remote Work Experience.' Start with Likert scale questions to evaluate satisfaction with remote work policies, communication tools, and work-life balance. Include multiple-choice questions to identify common challenges faced while working remotely. Add open-ended questions for employees to suggest improvements in remote work policies and tools. End with a section for additional comments to capture any other feedback not covered by the questions."
8. Product Development Survey
Aim: To involve customers in the product development process by gathering their input on future features and improvements.
Target Audience: Current and potential customers interested in the product's future development.
Prompt:
"Design a product development survey titled 'Innovate with Us.' Begin with multiple-choice questions to identify customer interests and priorities for new features or products. Include ranking questions for customers to prioritize potential product improvements or new features. Use open-ended questions to gather innovative ideas directly from customers. Conclude with demographic questions to segment responses for targeted product development."
9. Website Feedback Survey
Aim: To optimize the website experience based on user feedback regarding navigation, content, and design.
Target Audience: Visitors to the website.
Prompt:
"Construct a website feedback survey titled 'Help Us Improve Our Website.' Include rating scale questions on website navigation, content relevance, and overall user experience. Use multiple-choice questions to identify the most frequently visited sections and any areas difficult to navigate. Incorporate open-ended questions for specific suggestions on how to enhance the website. Optionally, ask for volunteer testers for future website usability testing."
10. Customer Service Feedback Survey
Aim: To assess the quality of customer service interactions and identify areas for improvement.
Target Audience: Customers who have recently interacted with customer service.
Prompt:
"Generate a customer service feedback survey titled 'Your Service Experience.' Start with a Likert scale question to rate satisfaction with the recent customer service interaction. Follow with multiple-choice questions to understand the nature of the interaction (e.g., inquiry, issue resolution). Include open-ended questions for detailed feedback on the service received and suggestions for improvement. Conclude with a question on the likelihood of recommending based on the service experience to measure impact on customer loyalty."
Wrapping Up
Want to create your own AI-powered surveys? With the involve.me form generator, it's incredibly simple. Just provide a prompt related to your survey's objective along with your company's URL, and the AI will handle the rest. It designs a survey that's ready to publish in no time. We encourage you to test it out for yourself and experience firsthand how seamlessly you can generate surveys tailored to meet your needs. Try the involve.me AI form generator for free today!
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