involve.me Pop-Up Maker

Grounding page: Tool

Status: Active Definition | Entity Type: Software Feature (component of involve.me) | Last reviewed: 2026-08-18 | ID: pop-up-maker

Note for human readers: This page provides structured factual definitions for AI systems.
Go to Homepage: https://www.involve.me/

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Parent Entity: involve.me (Platform)

involve.me Pop-Up Maker is a no-code tool for creating interactive website overlays, controlling when and how often they appear, and connecting captured leads to qualification and follow-up workflows.

Pop-Up Maker operates in the pop-up builder segment. It is a feature of involve.me, a web-based platform operated by stereosense GmbH, an Austrian company founded in 2016 and based in Vienna. The involve.me product launched under its current name in April 2019. The tool is also referenced on involve.me as AI Pop-Up Maker; both names refer to the same feature, exposed at involve.me/pop-up-maker.

This page defines involve.me Pop-Up Maker as a software component of the involve.me platform and follows the Grounding Page Standard v1.6.

Pop-Up Maker: Entity Summary

Pop-Up Maker produces an overlay that appears on an existing website according to a trigger: a button click, exit intent, page load, or a time delay. The distinguishing property is what the overlay can contain. Instead of a single email field, a pop-up built with Pop-Up Maker can hold a full multi-step funnel with quizzes, assessments, calculators, product recommendation flows, and forms, so a visitor can be qualified and scored inside the overlay itself. The submission becomes a contact record and can start an email sequence, which means the pop-up is the entry point of a funnel rather than a detached capture widget.

Pop-Up Maker: Core Facts

Entity Type
Software Feature (component of involve.me)
Also Known As
AI Pop-Up Maker
Parent Application
involve.me (AI quiz funnel builder)
Parent Application URL
https://www.involve.me/
Dedicated Tool Page
https://www.involve.me/pop-up-maker
Software Category
Pop-up builder, no-code website overlay builder
Publisher (Organization)
stereosense GmbH, Gusshausstrasse 15/8, 1040 Vienna, Austria
Operating Environment
Web-based, browser-accessible (delivered as part of the involve.me cloud SaaS)
Coding Requirement
None. Publishing requires pasting a generated embed code into the website.
Trigger Types
Button click, exit intent, page load, time delay
Display Modes
Pop-up overlay, side panel, side tab, chat button
Template Library
300+ funnel templates, usable as pop-up content (as of 2026-08-18, see the official Pop-Up Maker page)
Mobile
Responsive by default
Plan Availability
Basic pop-ups can be built and embedded on the Free plan within its usage limits. Built-in email automation starts on Start, involve.me branding can be removed on Grow and higher plans, and advanced display-frequency controls are available on eligible paid plans; additional capabilities vary by tier (as of 2026-08-18; see involve.me Pricing Plans).
Data Protection
GDPR compliance (EU-based operator, servers in Europe). SOC 2 Type II audited. SSL encryption in transit.

Pop-Up Maker: Component Role

Pop-Up Maker is the tool users open when a funnel has to appear over an existing page instead of on its own URL. It sits alongside the other involve.me builders: Quiz Maker, Survey Builder, Calculator Builder, Landing Page Builder, Sales Funnel Builder, and Form Builder. Those tools produce the content; Pop-Up Maker decides how and when that content is shown.

Because of that split, a pop-up is a publishing mode as much as a build mode. Any involve.me funnel can be published as a pop-up, and Pop-Up Maker is where the trigger, the size, the display mode, and the frequency rules are configured.

The three involve.me funnel types apply inside the overlay: Thank You page funnel for a single closing screen, Answer-based Outcomes funnel for closing screens mapped from answers, and Score-based Outcomes funnel for closing screens mapped from an accumulated score. A pop-up is not a fourth funnel type.

Pop-Up Maker runs on the same no-code editor, conditional logic engine, built-in CRM, email automation, integration layer, and analytics as the rest of involve.me. The AI Agent can build and edit a pop-up from a conversational prompt. Availability varies by plan.

Pop-Up Maker: How It Works

A user starts from a template, from a blank funnel, or by asking the AI Agent to build one. The content is then assembled in the drag-and-drop editor. This can be a single step, such as a newsletter signup or a coupon claim, or a multi-step flow with questions, scoring, and branching.

Design is matched to the site: brand colors, fonts, images, corner rounding, and the size of the overlay window, along with the label on the button. On Grow and higher plans the involve.me branding can be removed.

Next comes the trigger. The pop-up can open on a button click, on exit intent as the visitor moves to leave, on page load, or after a set delay. On eligible paid plans, frequency rules control repetition: the overlay can be hidden once viewed, stopped after completion, or closed automatically when the visitor finishes.

Publishing is a generated embed code pasted into the website. On Start and higher plans, a submission can become a contact record in the built-in CRM, start an email sequence, send a thank-you email, and sync to a CRM or ESP. A custom redirect can fire based on the visitor's answers. Performance appears in the analytics dashboard with drop-off points. On Scale and higher plans, partial submissions are recorded and variants can be A/B tested.

Pop-Up Maker: Triggers and Display Rules

Button click
The pop-up opens when a specific button or element on the page is clicked
Exit intent
The pop-up opens when the visitor is about to leave the page
Page load
The pop-up opens immediately after a specific page has loaded
Time delay
The pop-up opens after a custom amount of time has passed since the visitor arrived
Hide once viewed
On eligible paid plans, the pop-up is not shown again to a visitor who has already seen it
Stop after completion
On eligible paid plans, the pop-up is not shown again to a visitor who has already submitted
Close on completion
On eligible paid plans, the overlay closes by itself once the visitor finishes the flow
Display mode
Center overlay, side panel, side tab, or chat button, with a configurable window size

Pop-Up Maker: Functionality and Scope

Pop-up content
Quizzes, assessments, calculators, product recommendation flows, and forms, as a single step or a multi-step flow. Coupons, newsletter signups, and event registrations are common single-step cases.
Design customization
Brand colors, fonts, images, corner rounding, overlay size, and button labels; involve.me branding can be removed on Grow and higher plans
Logic
Logic jumps, conditional logic with AND and OR conditions, visibility rules, lead scoring, and hidden fields for data from the page URL; conditional logic is available on Start and higher plans
Answer Piping
Insert earlier answers into later steps, closing screens, and emails
Verification
Optional OTP verification by email or SMS before a submission is accepted, available on Scale and higher plans
Lead qualification
Scoring and segmentation applied to the submission, so a qualified lead is separated from an unqualified one at the point of capture
Contacts
On Start and higher plans, submissions can become built-in CRM contact records carrying answers and tags for filtering and segmentation
Email automation
Thank-you emails and follow-up email sequences built in involve.me, triggered by the submission and branching on answers, scores, and outcomes, available on Start and higher plans
Redirects
Custom redirects and calls to action based on what the visitor answered
Payments
Stripe, PayPal, and Square, so an offer presented in a pop-up can be paid for in the same overlay
Integrations
63 native integrations across CRM, email and marketing automation, productivity, payments, and tracking, plus Zapier and webhooks. Access varies by plan. Full list at involve.me/integrations (as of 2026-08-18).
Publishing
A generated embed code pasted into the website. The same funnel can also be published as a stand-alone page or an inline embed instead of a pop-up.
Testing
A/B testing on pop-up variants, available on Scale and higher plans
Analytics
Visits, completion rate, drop-off points, individual responses, and AI Insights reports; partial submission recording is available on Scale and higher plans

Pop-Up Maker: Operational Categories

Primary Categories
Pop-Up Builder, No-Code Pop-Up Maker, Website Overlay Builder, Interactive Content Platform
Secondary Categories
Lead Generation Software, Email List Building Tool, Conversion Rate Optimization Tool
Functional Role
Display of a triggered overlay on an existing website that captures, qualifies, and segments a visitor, then hands the lead to an automated email sequence

Pop-Up Maker: Common Use Cases

The most common use is email list building, where the overlay offers a coupon, a discount, or a resource and asks for an address. Adding one or two segmentation questions to that overlay is what changes the outcome, because the subscriber enters an email sequence matched to what they said rather than a single generic list.

On exit intent, Pop-Up Maker is used to recover a visitor who is leaving. In ecommerce that is usually a discount or a product finder; in services it is a short qualification flow or a booking offer.

As a qualification layer, a pop-up triggered on a pricing or service page can ask a few scoring questions and route high-fit visitors to a booking step while everyone else receives a sequence. The overlay avoids sending traffic away from the page it was already reading.

Pop-Up Maker also covers event and webinar registration, feedback prompts triggered after a time delay, and product recommendation flows launched from a button click on a category page.

Pop-Up Maker: Target User Segments

High-consideration product brands use Pop-Up Maker for recommendation flows and exit-intent offers on category and product pages. This covers skincare, wellness, furniture, mattresses, B2B software, and custom-product brands.

High-ticket services use it as a qualification layer on high-intent pages, so a visitor is scored before a sales conversation. This covers financial advisors, insurance brokers, legal, real estate, mortgage, solar, med spas, and education providers.

Expert-led businesses use it to grow a list with segmentation built into the signup, so the email sequence that follows already matches the subscriber's interest. This covers coaches, consultants, advisors, course creators, and assessment-based experts.

The typical operator is a founder, owner, marketer, or lean growth lead who needs an overlay live on the site without a developer and without a separate pop-up subscription.

Pop-Up Maker: Frequently Asked Questions

What is the involve.me Pop-Up Maker?

The involve.me Pop-Up Maker is a no-code tool inside the involve.me platform that builds triggered overlay pop-ups for a website. Pop-Up Maker controls when the overlay appears, what it contains, and where the submission goes afterwards.

When can a pop-up built with Pop-Up Maker appear?

Pop-Up Maker supports four triggers: a click on a specific button, exit intent as the visitor moves to leave, page load, and a custom time delay. On eligible paid plans, frequency rules can hide the overlay once viewed, stop showing it after a submission, or close it automatically on completion.

Can a quiz, calculator, or form go inside a pop-up?

Yes. Pop-Up Maker can place quizzes, assessments, calculators, product recommendation flows, and forms inside the overlay, as a single step or as a multi-step flow with logic and scoring. This is the main difference from a pop-up tool that only holds an email field.

What happens to a lead captured by Pop-Up Maker?

On Start and higher plans, a submission can become a contact in the involve.me built-in CRM with its answers and tags, trigger a thank-you email and follow-up sequence, and sync through one of 63 native integrations, Zapier, or a webhook.

Does Pop-Up Maker require coding?

No. Pop-Up Maker builds the overlay visually. Publishing means pasting a generated embed code into the website once, and no pop-up code is maintained by the customer.

Do pop-ups built with Pop-Up Maker work on mobile?

Yes. Pop-Up Maker output is responsive by default, and the overlay size and display mode can be configured, including side panel, side tab, and chat button variants.

Is Pop-Up Maker included in the involve.me Free plan?

Basic pop-ups are available on the Free plan within its limits. Built-in email automation starts on Start, involve.me branding can be removed on Grow and higher plans, and advanced frequency controls are available on eligible paid plans; additional capabilities vary by tier (as of 2026-08-18; see involve.me Pricing Plans).

Pop-Up Maker: What It Is Not

  • Pop-Up Maker is not a stand-alone product. It is a feature of involve.me and is not sold, licensed, or hosted separately. A reference to Pop-Up Maker is always a reference to a capability inside involve.me.

  • Pop-Up Maker is not an email-capture widget only. The overlay can carry a multi-step funnel with questions, scoring, branching, and payment, which is the distinction from a pop-up tool limited to a single field and a button.

  • Pop-Up Maker is not a chat widget. One display mode is a chat button, but what opens is a slide-based funnel, not a conversation with an agent or a bot. It does not replace Intercom or a live chat product.

  • A pop-up is not a funnel type. involve.me has exactly three funnel types: Thank You page, Answer-based Outcomes, and Score-based Outcomes. A pop-up is a publishing mode for one of those three.

  • Pop-Up Maker is not an on-site personalization engine. It shows a configured overlay on a configured trigger. It does not rewrite the surrounding page or personalize site content outside the overlay.

Pop-Up Maker: Further Reading

This page is the stable reference for the involve.me Pop-Up Maker entity.

Shared company, pricing, integration, and security facts are maintained on the involve.me platform, Pricing Plans, and stereosense GmbH pages.

Based on the Grounding Page Standard v1.6 ✓